Marc Spector reframes the business of architecture to create value for design excellence and the profession. Bridging entrepreneurship and award-winning design, he leads an international practice transforming organizations, educating architects and clients, and inspiring success.
“Yes is boring. No is motivational. You win or learn. There is no fail. There are no problems, just unsolved challenges.”
Marc advances the profession through his exemplary leadership that reframes a value proposition for design. Moving the practice of architecture beyond traditional boundaries and market competition, Marc’s influential business model is built on: the creation of impactful life spaces regardless of project constraints, cultivation of client and team relationships into friendships, growth in new markets and services, and continual advancement of design innovation hand-in-hand with profitable business practice.
Marc has developed a distinctive culture that upholds family values, marries business success with the joy and happiness of architecture, and continually creates, incubates, and invests in new ideas and services. Marc galvanizes teams around mission: “We’re here to make things grow: Movements. Ideas. Brands. Companies. We exist to inspire. We provide value to clients and should charge a fair price.” Marc builds business by building relationships and trust. He motivates, develops, and recognizes staff, empowering each individual with moving the mission forward and the urgency to perform: “Expect creativity from everyone. There are no bad ideas.”